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Arzu was born and raised in Istanbul. She lived in Germany and New York for a while.
She worked for 2 big advertising agencies in Türkiye; Pars/McCann Erickson & Markom/Leo Burnett. She was part of a team at Markom that took McDonald’s as a client, when they launched in Türkiye.
She got a job offer through an artist agency to work with many famous singers in Türkiye. She worked 3 years in a row in event coordinating at “Golden Dove Festival of Kuşadası”.
After 5 years of working for advertising and arts agencies, Arzu opened her own agency. Famous Turkish Singer “Çelik” was her first client whom she worked with over 10 years along with so many other famous singers.


When Universal Pictures launched in Türkiye, Arzu was offered to be the head of the Turkey branch. She received more training in London for her work at Universal Pictures. Her first career launch project at Universal was one of Sezen Aksu’s biggest hits. She always continued partnering with ÇELIK during her career. Her career at Universal brought her many successful accomplishment and chance to work different talents. Arzu worked for the Universal Studios until she got married and moved to the U.S. permanently.
In her spare time, she broadcasted live radio program of her own on Number One FM Sunday evenings.
She received Pilates Instructor certificate and worked for Lifetime Fitness. She enjoys playing Tennis and continues being involved in music. Arzu lives with her two wonderful kids, and their three pets in Chanhassen, Minnesota. She travels to Türkiye frequently.

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